It’s no secret that the consumers’ connection to their preferred brand has frayed during the pandemic-driven downturn in travel. While survey-based research has attempted to quantify the impact, this analysis utilizes Adara’s rich data set to determine actual, observed shifts in brand affinity.
Download the Adara International Travel Trends Infographic to learn more about the key traveler trends and movements for destinations outside the US. Based on data for activity booked since the beginning of the year (3 Jan 2022 to 21 Feb 2022) for departures through April 30th.
We’ve released the APAC Travel Trends Infographic for Q1 2022. Click here to learn more about the key traveler trends and movements in the APAC region.
Download the EMEA Travel Trends Infographic for Q1 2022 to learn more about the key traveler trends and movement in the region. Based on data from FY21 Q4, we compared the booking and searching pace to show activity for the EMEA region in 2022 vs 2021.
January 19th, 2022 Download our first Travel Trends Infographic for 2022 to find out about key traveler trends for the...
With the Omicron variant in the news you’re likely wondering how you should be adjusting your targeting.
We pulled the data and found demand for both business and leisure travel is continuing to build. Check out the latest travel trends report from Adara.
Will you get your fair share of year-end travel demand? Our holiday travel trends show mixed experiences — some people are reconnecting, while others are unplugging. Find out which cities make our list. Download our latest travel trends report for Holiday, European and Business Travel trends and the 4 actions you can take now to drive bookings.
US domestic business travel has been a roller coaster ride while demand from international origins is skyrocketing — up 12-45X since September 1.
Make the most of the boom in business travel. Download your report now.
The upcoming holiday is demonstrating the best performance yet. Hotel bookings are within 6% of 2019’s level. Trip length patterns are reverting to norm while some traveler segments are splurging like never before. Make the most of the Thanksgiving Holiday. Download our report now.
October 25th, 2021 Download our US Hotel Bookings Report to find out key traveler trends for the upcoming holiday...