The European travel market witnessed a rapid growth during the first quarter of 2023, indicating a rapid growth trajectory expected to reach pre-pandemic levels by year-end. Popular European destinations have already surpassed pre-pandemic travel figures, showcasing the market’s resilience. The resurgence of business travel, coupled with sustained demand for leisure travel, has revitalized the appeal of domestic and regional travel within Europe.
In this edition of the PULSE Report powered by Adara’s Flights and Hotels Booking data, we gauge the demand for travel across various categories in the coming summer season in Europe.
Read this report to find insights that can help you make better decisions for your business.
