Opting-out does not mean you will no longer receive online advertising.
It does mean that ADARA will no longer deliver ads tailored to your web preferences and usage patterns.
The ADARA opt out tool is cookie-based.
In order for the tool to work on your computer, your browser must be set to accept third party cookies. If you buy a new computer, change web browsers or delete this cookie, you will need to perform the opt out task again.
You can also opt-out of ADARA Analytics which tracks you for use in ADARA analytics services.