by Neharika Malhotra | Sep 1, 2021 | Blog
Author: Carolyn Corda CMO and CCO ADARA Over the last year and a half, there’s been one story that has kept senior executives at travel brands up all night: the COVID-19 pandemic. The virus has forced airlines to close operations, lay off staff,...
by Neharika Malhotra | Sep 1, 2021 | Blog
Author: Carolyn Corda CMO and CCO ADARA The COVID-19 pandemic has made most of us homebodies, with travel restrictions between countries and the race to vaccinate large populations. However, consumer intelligence shows that there is a huge pent-up...
by Neharika Malhotra | Sep 1, 2021 | Blog
Author: Carolyn Corda CMO and CCO ADARA The COVID-19 pandemic has made most of us homebodies, with travel restrictions between countries and the race to vaccinate large populations. However, consumer intelligence shows that there is a huge pent-up demand...
by Neharika Malhotra | Aug 26, 2021 | Blog
Nikolai Scholz Director, Product Management, ADARA Travel marketers might read the news about Google Chrome deciding to push their phase-out of third-party cookies by nearly two years with a sense of relief. That timing means that the industry is...
by Neharika Malhotra | Aug 24, 2021 | Social Share
With the UK easing its restrictions gradually throughout 2021, the lifting of restrictions in June and August ’21 (Freedom Day’), have seen the biggest periods for departures since the pandemic started. Download the Adara UK Insights Aug’21 Deck to learn...
by Neharika Malhotra | Aug 23, 2021 | Blog
Author: Carolyn Corda CMO and CCO ADARA Over the past year and a half, two stories have dominated the minds and work of financial marketers: the COVID-19 pandemic and the death of the third-party cookie. While the pandemic has forever changed consumer...
by Neharika Malhotra | Aug 19, 2021 | Webinars
Tourism Spotlight “What I Learned Since I Joined Adara” with Zeek Coleman & Lauren Cleland Everyone knows that Adara is synonymous with travel data. What you might not know is how Adara’s data is being leveraged to prepare destinations for the...
by Neharika Malhotra | Aug 19, 2021 | Video
Tourism Spotlight “What I Learned Since I Joined Adara” with Zeek Coleman & Lauren Cleland Everyone knows that Adara is synonymous with travel data. What you might not know is how Adara’s data is being leveraged to prepare destinations...
by Neharika Malhotra | Aug 19, 2021 | Blog
Author: Carolyn Corda CMO and CCO ADARA Over the last 26 years, financial brands have used third-party cookies to fuel digital marketing strategies. Tracking people from website to website across the web, third-party cookies inform marketing campaigns,...
