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Webinars

Travel Outlook 2022: What Travelers are Saying vs What Travelers are Doing

March 17th, 2022

As countries and states around the world begin to ease travel restrictions and policies, people are now looking for an excuse to travel and do the activities that have been out of reach for two years. But the data shows that pent-up travel demand cannot be the only indicator of the direction travel will take in 2022.

In this webinar Andria Godfrey, Senior Vice President, Longwoods International and Zeek Coleman, Head of Marketing – Tourism & Hospitality at Adara bring together two data sets to show a comprehensive view of the US travel market 2022.

Watch this webinar to learn more about:

  • Bookings and search data trends for 2022
  • Motivators for travel
  • Travel sentiment influenced by gas prices
  • Factors impacting travel and future demand
  • How to use Adara & Longwoods International for actionable insights

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More Webinars

Paving the Way to Practical Sustainability

Paving the Way to Practical Sustainability

In this webinar, you will hear from Charles Mi, CEO at Adara and Zeek Coleman, Head of Marketing – Tourism & Hospitality on how Adara is taking the step towards a more sustainable future for destinations. Learn more about how Adara takes the conversation from the ivory tower to the board room, with common sense action items using travel, credit card data, and cookie-less technology.

Music, Math & Marketing

Music, Math & Marketing

In this webinar, we are joined by guest speaker Adam Sacks, President, Tourism Economics and Adara’s Zeek Coleman, Head of Marketing – Tourism & Hospitality as they discuss the importance of bringing together music (creativity) and math (data) in the pursuit of better marketing. Adam and Zeek will also share how to apply this mechanism into practice by reviewing travel data for the US and providing a travel outlook for Q2.

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