COVID19 Insights Webinar Series
How the Sports and Entertainment industry is adapting to COVID-19
This week we are joined by an all-star sports and entertainment line-up with Dhani Jones, CEO of Petram Data and former NFL player and TV host, Kevin Hung, VP, Head of Marketing Solutions and Performance at Ticketmaster, and Rob Schneider, Chief Content, Development and Strategy Officer for Learfield IMG College. Today’s webinar focused on how they’re managing health risks along with their views on how business models are being disrupted. We also heard about how they’re using remote events and content to keep fans engaged.
Carolyn Corda, Chief Marketing Officer at Adara also shares our latest data and insights from the Adara Traveler Trends Tracker.