Mission Possible Series: Cracking the Code of Customer Data and Identity
Defusing the 3rd Party Cookie Time Bomb with Tina Markowitz and Joe Raaen
For the 7th webinar in our customer data and identity series, we’re following up on the demise of the 3rd party cookie time-bomb.
This week we welcome Tina Markowitz, VP, Digital Media & Analytics, Cendyn and Joe Raaen, Director, Global Strategic Partnerships & Programmatic Data Strategy, Omnicom Media Group for a conversation with Bernie Yu, SVP, Corporate Strategy at Adara.
During this webinar we explore:
- The implications of the demise of the 3rd party cookie
- What marketers are doing right now to get themselves prepared
- What some of the key considerations are for marketers as they move into a cookieless future.
