Resources

Webinars

Road to Recovery Series (week 5) – Commerce Signals

Road to Recovery Series

Summer of COVID – Consumer Spending and Activity

For the 5th webinar in our Road to Recovery Series, we welcome Nick Mangiapane, Chief Marketing Officer, Commerce Signals for an update on consumer spending trends amid COVID. Nick Mangiapane is joined by Milan Patel, Global Director, Field Data Science, Adara, who shared the latest data and insights from the Adara Consumer Vitality Index.

The data and trends update was followed by an interview with Nick Mangiapane and Milan Patel conducted by Bernie Yu, SVP, Corporate Strategy, Adara.

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More Webinars

Paving the Way to Practical Sustainability

In this webinar, you will hear from Charles Mi, CEO at Adara and Zeek Coleman, Head of Marketing – Tourism & Hospitality on how Adara is taking the step towards a more sustainable future for destinations. Learn more about how Adara takes the conversation from the ivory tower to the board room, with common sense action items using travel, credit card data, and cookie-less technology.

Adara Managed Media – Designed by Destination Marketers for DMOs

In this webinar, Zeek Coleman, Head of Marketing, Tourism & Hospitality and Sam Lauer, Lead Customer Success at Adara as they share the technology and data behind Adara’s Managed Services: Designed by destination marketers for destination marketers.

Music, Math & Marketing

In this webinar, we are joined by guest speaker Adam Sacks, President, Tourism Economics and Adara’s Zeek Coleman, Head of Marketing – Tourism & Hospitality as they discuss the importance of bringing together music (creativity) and math (data) in the pursuit of better marketing. Adam and Zeek will also share how to apply this mechanism into practice by reviewing travel data for the US and providing a travel outlook for Q2.

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