by shaz | Jul 29, 2024 | Blog
Recent updates from Google regarding third-party cookies have reignited discussions in the digital advertising world. While Google has decided not to fully deprecate third-party cookies in the immediate future, this development has put the spotlight back on consumer...
by shaz | Jun 27, 2024 | Blog
Cookieless advertising has become a focal point for marketers as privacy concerns and data regulations continue to reshape the digital landscape. With the phase-out of third-party cookies by major browsers, the industry is moving towards new methods of audience...
by rohit | Nov 24, 2023 | Blog
Outbound travel from the U.S. is soaring this winter. Travelers are beyond the fear posed by health concerns and are exploring the world with newfound enthusiasm. Many are looking forward to escaping the cold and venturing to warm, sunny destinations. Caribbean...
by rohit | Nov 24, 2023 | Blog
Adara is seeing a major shift in outbound leisure travel from the U.S. this winter. Travel from the U.S. to the Middle East has taken a hit among travel advisories to American citizens from the U.S. government. Adara’s travel-intent data shows that year-end outbound...
by rohit | Oct 23, 2023 | Blog
A total solar eclipse will cross North America on April 8, 2024, plunging the region into darkness briefly. The natural phenomenon has already set off a frenzy in the U.S. as tourists are excited to get the best view and experience. Travel bookings are soaring in...
by rohit | Oct 23, 2023 | Blog
Thanksgiving is in a month and the outlook for holiday travel is strong. Domestic travel in the U.S. is defined by a surge in travel to popular family leisure destinations –analyzing Adara’s travel-intent data, we see that Orlando and Fort Lauderdale in Florida are...
