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Webinars

COVID-19 Insights Series: Navigating Uncharted Territory with Raj Singh

COVID-19 Insights Series: Navigating Uncharted Territory

New Priorities in the Customer Experience with Raj Singh and Carolyn Corda

For our 9th COVID-19 insights webinar, we welcome Raj Singh, Managing Director at JetBlue Technology Ventures, to discuss the new challenges associated with the balance between safety concerns and opportunities for positive customer experiences. Until Covid-19 the travel industry was blazing trails in enhancing the customer experience by merchandising services such as tours and activities, flight flexibility and the ability to gift travel. Has the focus turned entirely to safety and hygiene as CNN claims or are there still opportunities to delight?
Carolyn Corda, CMO at Adara will also share the latest data and insights from the Traveler Trends Tracker.

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More Webinars

Paving the Way to Practical Sustainability

Paving the Way to Practical Sustainability

In this webinar, you will hear from Charles Mi, CEO at Adara and Zeek Coleman, Head of Marketing – Tourism & Hospitality on how Adara is taking the step towards a more sustainable future for destinations. Learn more about how Adara takes the conversation from the ivory tower to the board room, with common sense action items using travel, credit card data, and cookie-less technology.

Music, Math & Marketing

Music, Math & Marketing

In this webinar, we are joined by guest speaker Adam Sacks, President, Tourism Economics and Adara’s Zeek Coleman, Head of Marketing – Tourism & Hospitality as they discuss the importance of bringing together music (creativity) and math (data) in the pursuit of better marketing. Adam and Zeek will also share how to apply this mechanism into practice by reviewing travel data for the US and providing a travel outlook for Q2.

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