Learn Travel Patterns and Trends, Drive Visitors and Measure ROI
When navigating uncharted waters in VUCA environments, predictive analysis, and actionable data are the key enablers for destinations to move from destination promotional entities to destination management entities. ADARA solutions help destinations create a three-step intelligence system that allows them to grow smarter and more sustainable.
Create or enrich your own Tourism Intelligence System with ADARA and our three-step process:
It’s critically important to analyze tourism trends in real-time in order to take appropriate action.
How can we analyze and predict traveler behaviors?
In order to increase visits, it’s important to personalize traveler interactions to increase brand relevancy with your audience. ADARA can assist destinations in adding the intelligence layer to enable this atop their digital channel operations:
ADARA Impact allows destinations to track the performance of their digital campaigns and website initiatives, so they can: