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Is 2023 the Year of the Middle East and Africa?

Is 2023 the Year of the Middle East and Africa?

The Middle East region and Africa (MEA) have surpassed all other travel markets in rate of recovery for travel demand in Q2 ’23. The growth is expected to continue during the upcoming summer season, as trends indicate a high volume of travelers flocking to MEA....
India Inbound Report: Travel Trends for Q1’23

India Inbound Report: Travel Trends for Q1’23

With India assuming the G20 Presidency, it presents a significant opportunity for the country to enhance its global reputation and attract a larger number of international visitors. The Indian Government is wellpositioned to take advantage of this favorable trend and...

How to estimate the returns of Clean Room Technologies

In recent years, clean room technologies have emerged as a direct solution to the challenges that brands face. In events such as CES 2023, clean rooms dominated the marketing space and made it clear that there is a hunger for this new tech. With challenges like data...
Report: Travel Trends for Chinese New Year 2023

Report: Travel Trends for Chinese New Year 2023

After three long years of restrictions, China has finally opened up its border for travel as it approaches the Chinese New Year. 2023 will be the Year of Rabbit – symbolizing longevity, peace, and prosperity, which is exactly what the travel industry and the global...
Report: World Travel Market insights 2022

Report: World Travel Market insights 2022

November 14th, 2022 Download the Adara World Travel Market Insights 2022 to learn more about what data is saying about travel today and for the start of 2023. Our travel trend analysis shows travel is back up to pre-pandemic levels and is driven by traveler...

Paving the Way to Practical Sustainability

August 25, 2022 Sustainability is a global topic. The UN itself has outlined 17 Sustainability Development Goals. But how do we make it more practical…more than just theories and abstract ideas? In this webinar, you will hear from Charles Mi, CEO at Adara and Zeek...

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