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Report: Travel Trends for Chinese New Year 2023

After three long years of restrictions, China has finally opened up its border for travel as it approaches the Chinese New Year. 2023 will be the Year of Rabbit – symbolizing longevity, peace, and prosperity, which is exactly what the travel industry and the global economy at large would be wishing for.

As over a billion people in China look to travel over the next few months – In this Trends Tracker Report – we find out which markets in APAC have turned around from outbound to inbound and other insights to help brands make better decisions.

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