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We looked at American travelers that are searching & booking mountain travel to European resorts. Understanding their travel & booking habits are the key to attracting them to your destination. Adara will be at Mountain Travel Symposium at Heavenly –...
Eye on Adara is back and better than ever before. In this new series, we will be bringing you videos from all over the world, featuring the brilliant people that make our company a great place to work. In this first edition we meet Matthew Zatto, Vice President...
WHAT DESTINATIONS CAN LEARN FROM DATA AROUND MARCH MADNESS The NCAA basketball tournament is upon us again, and college loyalists are traveling across the country in shows of support for their favorite teams. In 2017, the Arizona Office of Tourism turned to Adara...
Who is Saint Patrick? Saint Patrick is the patron saint of Ireland and lived from 385 to 461 AD. Pádraig, his Irish name, was actually born in Great Britain where he lived for the first 16 years of his life. At 16 he was captured by Irish pirates and enslaved...
THE CARIBBEAN COMEBACK WHY SUMMER 2018 LOOKS PROMISING The resilience of the Caribbean was tested in the wake of Hurricanes Irma and Maria last year. Natural disasters and the uncertainty surrounding their impact on tourism left many questions for potential visitors,...
As the General Data Protection Regulation (GDPR) comes into effect on May 25th 2018, we are committed to ensuring compliance with the new regulations. We are in the process of reviewing our data management practices in preparation for compliance. Over the next few...
What do you do at Adara? Senior Director, Strategic Accounts. I had covered the West for Adara for the past 3 ½ years but on January 1st, 2018 I received a promotion and now I am helping Adara’s largest clients thrive through our actionable travel insights. What is...
More and more of the big names in travel are joining our data co-op making it unrivaled in scale and quality of data. Adara now sees more than 750 milliion monthly unique traveler profiles, 14 billion annual searches and 950 million annual transactions. To find out...