Visit California offers its state destination marketing organization (DMO) partners co-op marketing opportunities for added budget, performance and visibility of their ad campaigns. Along with their agency, The Shipyard, Visit California collaborated with Adara to leverage this program, delivering successful and lucrative ad campaigns for the California tourism industry.
Global Footwear Brand Achieves 2X CTR and 127% Viewability with Travel-Intent Targeting
A leading U.S.-based global footwear brand partnered with Adara to reach female travelers across APAC cities. By leveraging Adara’s real-time travel-intent data from 270+ global partners, the brand engaged urban professionals, solo travelers, and family vacation...
