“In addition to the data luxury brands may have on how customers behave within their shops and on their websites, holistic travel data can provide an enhanced view of the spending habits and luxury tendencies of customers and potential customers, outside the brand’s domain”.
Stuart Stacy, Adara’s VP & MD of APAC, talks to the to The Business Times about the convergence of travel and luxury retail, and why luxury retailers should target the lucrative travel segment in APAC.
Read Article Here
About the Author
Stuart Stacy
Vice President & Managing Director of Asia-Pacific