Like every business in the travel sector, this Destination Marketing Organization (DMO) was severely impacted by Covid-19.
ADARA Impact provided valuable campaign performance insights, including what was working and what needed optimization to achieve the best results for their destinia.com campaigns.
Learn how ADARA helped the Latvian IAA target in-market travelers in specific regions and outperform the key KPI by 110%.
Learn how The Hyatt Regency (Orange County, CA) used ADARA’s data to drive a 38X ROI on prospecting families and leisure travelers.
Learn how Destination DC uses ADARA to get visibility into bookings and measuring marketing effectiveness.
Learn how ADARA’s targeted potential French holiday makers and outperformed their goal by almost 10%.
ADARA delivered an impressive 75% completion rate on the video creative, achieved by targeting genuine in-market UK travelers.
Working with ADARA, the world’s travel data co-op. Learn how ADARA’s campaign’s investment of $35,000 influenced over $4.75 million in hotel revenue, driving an ROI 135x. Check it out!
Turespaña, the DMO for Spain, is responsible for promoting Spain as a global tourist destination year round. Learn how ADARA Impact data insights contributed to $2.3M in hotel revenue and 38,000 new visitors to Spain.
A region of Spain, Catalonia took a futuristic step in tourism marketing by launching a new virtual reality game to promote visiting Barcelona and its many regions to US-based travelers.