(CNN) – There’s never been a better time to be a tourist. Whether it’s a cool new app helping find the best flight deal or a website to help book an
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Action Stations for Travel Data
In a recent article, we outlined the importance of understanding, and benefiting from, sophisticated travel data. Now we look at how data can drive
Read MoreQ&A: ADARA’s Elizabeth Harz on Why Brands Must Embrace the Weight of Their Data
Offering depth and versatility above many of its sector counterparts, travel data is being touted as the secret weapon for brands and their quest for
Read MoreUnderstanding and Benefiting From Complex Travel Data
As the focus on consumer data has strengthened globally and the rush to collect it has heated up, the value of travel data has gained
Read MoreTravel Data Gets Upgraded
Less than half of Americans have a passport. The same is true of around 25% of Brits and 98.5% of Chinese citizens. Whilst this tells us something
Read MoreTop Hotel Trends to Watch in 2015
Hotels have long been an integral part of travel, whether they’re booked for business trips, family vacations or anything in between. In fact, the
Read MoreADARA Expands EMEA Presence
New offices open in UAE and Germany Strengthening regional sales team with additional hires Plans to establish further offices in 2015 London –
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