The luxury world is transforming and the Travel Luxury Consumer is at the center of it all. With data powered by 200+ global travel brands and 850 million monthly traveller profiles, we’ve got the insights you need to understand, reach and target the new-age luxury traveller.
With the ongoing convergence of luxury retail brands with travel brands, we focused our research on the Travel Luxury Consumer. ADARA research dives deep into how luxury travel has changed and the key factors that drive luxury travel today. Learn how you can leverage high-end traveller data to reach in-market travellers and understand how to target different Travel Luxury Consumer personas.
Key Insights You Will Learn
4 different Affluent Traveller personas to help you understand their needs
Experiences are important factors for the new-age Travel Luxury Consumer
Travel Luxury Consumer habits are a key indicator of discretionary spend
Understand, reach and target the new-age luxury traveller.