Carpe Data 2020
Tapping into available travel demand through creative innovation with Tom O’Toole, Associate Dean of Executive Education at Kellogg School of Management
It may be a while before the traditional demand for travel rebounds. In the meantime, there are emerging opportunities to create and realize travel demand through innovative approaches ranging from travel bubbles to new social-distancing venues. Higher education has faced many of the same wrenching challenges as the travel industry and is developing solutions that are optimizing experiences in ways that will endure beyond the pandemic.
In this provocative session with former travel industry executive and now associate dean of Executive Education at Kellogg School of Management, Tom O’Toole, considers how developments emerging in higher education may offer insights and models applicable to travel.
